Data Loss Prevention

Many people all over the world use iPhones, iPods, and iPads to create and store massive amounts of data. Some of this data is stored on servers that automatically create a back up in the event of a local loss (your phone is bridging the generation gap on the titanic, etc.).E-mail, music, apps – those are bits of relatively “safe” data. However, your pictures, SMS (texts), contacts, and video are among the categories of data that are susceptible to complete loss if not managed and maintained responsibly.

Data loss can result from a number of reasons: liquid damage, random hardware or software crash, software modification, app incompatibility, etc… Data loss can be traced back to possible reasons, or remain completely anonymous like an Internet troll.

We have successfully saved selfies taken by dolphins and have heard countless stories of random loss. Although extremely rare, data loss can happen during routine repair and routine iOS updates. In the past week we have seen several devices come into our repair shops showing NAND and flash errors. Some have been corrected and others have not. Other instances of pictures on the camera roll randomly disappearing have also been observed. Those can usually be recovered with a bit of work.

We have witnessed customers who have ended up “bricking” a perfectly good iPhone only through a simple update.

Pinpointing the ultimate reason or cause is almost a most certain fruitless effort as many contributing factors are likely. Additionally, without specific manufacturer data and coding knowledge the list of possibilities remains quite large.

While losing data is often angering, it does not need to be that way. Back ups of your content both mobile and from your computer are recommended. As often as a mobile device crashes, a laptop or desktop crash as well – so an external or cloud based back up is also recommended. The redundancy will vary depending upon the sensitivity and importance of your content. A thousand pictures of the Lochness Monster or deepest darkest secrets the NSA has to offer will probably need to be backed up using several devices. A few pictures of the bass you caught last weekend can probably stand to be backed up to a computer or itunes… unless it sings.

Data loss prevention ultimately resides with the owner and handler of the device. Manufacturers, repair shops, developers, and so on have little to no control over the long-term safety of your content. Content backup has been made even easier for mobile users with the evolution of iCloud on iOS devices.

Understanding that computer access is not available to all, we would be happy to back up the content on your device and place it on a USB drive or other hard drive of your preference. Please contact us at if you would like further information regarding data back up services.

During the writing of this blog entry there were two phone calls taken asking for data recovery options. Most people know they should, but don’t think it can happen to them.

Until next time – here is to fun and safe mobile usage and data backup!